Isabella Lucy Bird was a nineteenth-century British explorer, writer, photographer, and naturalist. With Fanny Jane Butler she founded the John Bishop Memorial hospital in Srinagar. She was the first woman to be elected Fellow of the Royal Geographical Society.
Sir Ernest Henry Shackleton CVO OBE FRGS FRSGS led three British expeditions to the Antarctic. He was one of the principal figures of the period known as the Heroic Age of Antarctic Exploration
As mentioned in Our Story, our challenge was to build a brand around things we knew and were passionate about, leading us to explorers and coffee.
During my primary school career, I recall a history teacher with a passion for exploration, she went above and beyond to teach us about the great explorers of old. We learned about Scott, Amundsen, and Shackleton.
Like most things, a brand or a business starts with an idea or a dream. For us it grew from a simple note along the spine of our journal: “Why not build a brand on something you know…. Explorers and Coffee”.
In most cases, these ideas become all-consuming – you find yourself doodling concepts, taking down notes about your thoughts while sitting with friends, planning around the dinner table,